Course Description

YouTube Strategist

Lennon Bone

Course curriculum

  • 1

    Welcome to Video Labs!

    • Welcome

    • INTRODUCTION

    • Our Main Goal for You

    • Course Overview

    • Our Private Online Group

    • How to Navigate our Private Community

    • How To Get the Best Results

    • Channel Reviews
  • 2

    Session 1 - Setting the Foundation

    • Your First Assignments

    • Overview of your First Assignments

    • How to Access the '30 Days' Course
  • 3

    Session 2 - How The Algorithm Works

    • Lesson

    • Assignments
  • 4

    Session 3 - Ranking on Home, Suggested, and Search

    • Lesson

    • Assignments
  • 5

    Session 4 - A Proven Structure for Boosting Video Growth

    • Lesson - Part 1

    • Print the, "Story Canvas"

    • Watch this Case Study

    • Lesson - Part 2

    • Assignments

    • Channel Reviews Opt-In/Out
  • 6

    Session 5 - Creating Videos People Can't Stop Watching

    • Lesson - Part 1

    • Print the, "Hero's Journey Canvas"

    • Watch, "The Bucket Shot"

    • Lesson - Part 2

    • Assignments
  • 7

    Session 6 – Building a Deep Connection with Viewers

    • Lesson

    • Tim's First One-Take Attempt

    • Your Story + Your Audience's Story

    • Print the, "Your Audience Canvas"

    • Assignments
  • 8

    Session 7 - Data to Optimize Your Channel

    • Lesson

    • Download, "Channel Optimization Cheat Sheet"

    • Assignments
  • 9

    Session 8 - Data to Optimize Your Videos

    • Lesson

    • Download, "Video Optimization Cheat Sheet"

    • Assignments
  • 10

    Group 1 Channel Reviews

    • Introduction

    • Channel Review #1: Steve Gow

    • Channel Review #2: Randi Thornton

    • Channel Review #3: John Sowash

    • Channel Review #4: Dennis Perez

    • Channel Review #5: Carolyn Figuereo

    • Channel Review #6: C'jon Armstead

    • Channel Review #7: Mica Bot

    • Channel Review #8: Andas Mustafa

    • Channel Review #9: Sylvie Peltier
  • 11

    Group 2 Channel Reviews

    • Introduction

    • Channel Review #1: Tom Jackobs

    • Channel Review #2: Josh Sokolow

    • Channel Review #3: Frankie and Alex Napoli

    • Channel Review #4: Rhonda Short

    • Channel Review #5: Alex Littlewood

    • Channel Review #6: Laura Volpes

    • Channel Review #7: Gustavo Monje

    • Channel Review #8: Ziba Lennox
  • 12

    Bonus Content

    • Paid Promotion

    • The Role YouTube Plays in your Business

    • Working with Brands and Sponsorships

    • How To Make Money from Adsense

    • Video Production, Sound, and Lighting

    • How To Effectively Use Patreon with your Audience

    • How to Pitch Brand Deals and Sponsorships

    • How to Test and Optimize Video Shareability

    • MCNs: What are they and should you join one?

    • Taxes, Business Classifications, Money, and Write-offs for Creators

    • Common Elements that make Videos Go Viral [Feat. Travis Chambers]

    • Going Full-Time on YouTube [feat. Austin Null]

    • Trademarks, Copyright, and Fair Use [feat. Kenneth Kunkle]

    • How Closed Captions Influence Video SEO [Feat. Lily Bond]

    • Boosting Creative Productivity with Evernote [Feat. Steve Dotto]

    • Using VidIQ for video SEO and community management [Feat. Rob Sandie]

    • How I manage an email list of YouTube subscribers

    • Money with Evan Carmichael

    • Analytics with Matt Ballek

    • How to Boost YouTube and Email Growth with Paid Advertising

    • Audio File: How to boost YouTube and Email growth with paid advertising

    • How to Grow your Facebook Audience with Video

    • How to grow your Facebook audience with video

    • How viral videos REALLY go big in 2018 [feat. Travis Chambers]

    • How Colin Grew Revenue by 6 Figures with Video in his Marketing Funnel

    • How To Tell Engaging Stories

    • How To Start Converting YouTube Viewers into Sales

    • How to Creatively Edit a Story for Better Retention